Quality comes first, understanding Nanjing from the perspective of quality
2024-07-23
For Nan Jiang, quality is the foundation of the enterprise. After years of polishing, Nanjiang has become increasingly powerful through continuous exploration and adherence to product quality. Nan will strictly control every detail of brewing, and make the pursuit of excellence in quality the longest and most sincere commitment to consumers.
Nanjiang has always adhered to the use of traditional Baijiu brewing technology, adhered to the quality, complied with nature, down-to-earth, and truly adhered to tradition and quality first.
▋ Nanjiang Liquor Industry Group Maotai Town Organic Production Workshop
Nanjiang always regards quality as the foundation of the enterprise, adheres to traditional pure grain solid-state fermentation, does not follow the trend, and is not impetuous. Nanjiang is committed to controlling every production link, brewing every bottle of wine, ensuring stable improvement of product quality, and deepening the concept of "Nanjiang is a good wine" in the minds of consumers with exquisite brewing techniques, craftsmanship, standardized, professional, and safe production environment. Product quality is produced, not inspected. The quality of Nanjiang's products comes from production, and time is a more rigorous master of quality control. Throughout the years, Nanjiang has not decided production based on market demand during peak and off peak seasons, but has arranged brewing according to the brewing rules. Over time, Nanjiang has accumulated a considerable amount of high-quality base liquor in addition to market supply. On the Double Ninth Festival, when sauce wine is mixed with sand, it is the perfect time. The Double Ninth Festival is a symbol of harvest, the beginning of the Nanjiang wine production calendar, and the cycle of brewing the beauty of life.
While time has made fine wine more mellow, it has also posed a test to the construction of enterprises. A good enterprise not only focuses on product quality, but also on upgrading and innovating its products. At present, Nan will continue to strengthen and upgrade its core products, striving to achieve outstanding results in the high-end and sub high-end fields, demonstrating the company's confidence in quality, brand, and development. The upgrading and updating of products is the innovation and vitality of a brand. Only by meeting the needs of consumers and market changes can product upgrades be considered successful. On the basis of adhering to quality, only by constantly upgrading and innovating products can we persistently provide consumers with the highest quality products in the face of market fluctuations.
In the future, we will continue to prioritize quality. On the one hand, we will strengthen our own infrastructure construction, and on the other hand, we will strictly adhere to the bottom line of quality, improve our product guarantee capabilities and quality, so that consumers can understand the concept of "quality first" and steadily move towards the vision of "creating thousands of cities and businesses, establishing a century old brand".
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